La Decoller – Our Clients, Our Partners
Always deliver more than expected
– Larry Page
La Decoller is a full service digital agency. We do everything that will help in brand awareness, promotion, and lead generation. A new company, we started proceedings in early 2020, just as the pandemic was setting in. It was done with a vision of helping existing clients who were offline to have a smooth transition to the online medium, thereby making sure that their business remained up and running throughout the lockdown. We’re happy to say that results were better than expected, and our team members are the stars of this show! They have been appreciated by our clients both in India and abroad. We work with developing brands as well as established companies, and offer a plethora of services that will help get your brand noticed. We have a cross category of clients, from the aviation industry, to electronics, and digital media – Aviation Indeed, Birdigo, Enersavings Inc., and Infos India, just to name a few. We have launched brands online, help them grow, and give them a completely fresh perspective of marketing! Given below is an overview of what we have done for them and what they have to say about us:
About Aviation Indeed:
Travel is one of the few business sectors that are required to work 7 days a week, 365 days a year. Millions of people travel both domestically and internationally on a daily basis. That’s all that most laymen know about aviation; however, there is a lot more than what meets the eye!
- Uniform and accessories
- Technical data
- Special airport projects and handling
- Strong branding and telecommunications
and other corporate services are a few (haha!) things that are encompassed in the world of aviation. Much to Aviation Indeed’s credit, they handle all these services along with training people for the same, thereby making them a market leader in this field. B2B and B2C services are offered to all airlines, institutions, and aviation companies within India. It’s not for no reason that we brag about having them on our roster of clients, and it has helped us bag quite a few more!
Our engagement with Aviation Indeed:
Over the course of 2 years, we have increased the engagement of online traffic by 70%, which has lead to a substantial growth of visitors on the website (90%!), thereby boosting leads by 80%, and achieving a whopping 95% more sales! La Decoller handles every marketing campaign of Aviation Indeed along with:
- Website design and maintenance
- Social Media Marketing (paid and organic)
- E-mail Marketing
Pre-pandemic times is when Aviation Indeed conducted seminars and in-person training sessions; however, April 2020 onwards, webinars and other e-events were also handled seamlessly by La Decoller, thereby making the brands transition from offline to online extremely smooth!
Step #1: Know Your Digital Goals
The first step is clearly identifying which goals you want to achieve. Get specific. Do you want to increase brand awareness? Are you all about locking in leads? Do you want to establish a strong network of influencers that can help you be discovered? How about pushing engagement on social media?
Step #2: Get Specific
A useful tool for narrowing down your goals to ensure they’re viable is the SMART mnemonic. It’s important to get specific to understand exactly what you’re working towards, and help you break down the process of hitting your targets. This is exactly what this mnemonic helps you to achieve.
- Does the channel reach my intended audience?
- Is the channel sustainable and affordable within my company’s marketing budget?
- Will I be able to measure the success of the channel?
- Does the channel allow me to express my brand’s intended message?
- Do the channels I’m considering work together to convey my message?
Step #3: Always Remember Your Goals!
Establishing a solid vision for your business is the first step to planning your digital marketing budget. Always keep your final goals in sight when organising anything for your company. When deciding which steps to take next in your business, ask yourself how they will help you achieve the goals you outlined in Step #1. This will ensure that you stay on track and prevent you from spending your budget on anything that won’t help you achieve.
There are no secrets to success. It is the result of preparation,
hard work, and learning from failure.
– Paul Tournier
As your budget progresses and evolves, continue referring to your SMART objectives. Stay focused and remember your goals – they will always inform what your next step will be!